marketing

Klout is a site that tracks social media influencers so that advertisers can give free perks to get the word out about their products.  I’m big in Japan, so I get perks from time to time.  In inviting me to this weekend’s perk (an Acura test drive), Klout and Acura sent me an email.  Here’s one part: 5. Respect Intellectual Property Rights Intellectual Property is the group of legal rights to things people create or invent. Intellectual property rights typically include copyright, trademark, and trade secret rights, as well as the right to use someone’s name, likeness or voice. Examples…